It is very important to properly rate products that are either submitted, distributed, or sold via the IMVU Catalog.
IMVU is a huge diverse community made up of different backgrounds, nationalities, races, and ages (13 and up). Therefore, to meet everyone’s needs, a comprehensive product rating system has been implemented to categorize products according to IMVU’s audience.
Content can be categorized in three categories:
Minimum Coverage Guidelines
The Minimum Coverage Guidelines (MCG) are rules that describe what areas of the avatar’s body must be covered for a product to be rated General Audience (GA). It covers clothing products and all depictions of avatars or humans, including product icons and any images on a Product Page.
• Minimum Coverage Skins
To accurately test the coverage of a clothing product, IMVU created the Minimum Coverage Skins. These are skin tones that show areas on the body marked in red and white.
Minimum Coverage for the Female Avatar
Minimum Coverage for the Male Avatar
For a product to be rated GA, these red areas must be completely covered by clothing that is 100% opaque (ie. not sheer or transparent).
The white areas on the Minimum Coverage Skins do not need to be covered, they are there to demonstrate that to adhere to the MCG, clothing products must be ‘held up’ in some way.
On all products, there should be a layer that is skin tight or skin composite which is the layer closest to the avatar’s skin. It is on this layer that the MCG must be met.
It is important to know that if the MCG Area is covered by an additional layer on your product, it doesn’t necessarily mean that you properly covered it. You can have as many layers as you like covering this area but the requirement is that the skin composite layer completely covers it. See example below.
If your product does not comply with the MCG, it must be rated AP.
• Download the Minimum Coverage Skins
You can obtain the Minimum Coverage Skins for free.
JPG and PSD templates have been made available for Creators to download so you can easily verify that your products comply with the MCG.
Female MC Skin Male MC Skin
Making sure products comply with the MCG
• Using the MC Skins through your Inventory
The Minimum Coverage Skins can be equipped through your Inventory like any other skin tone.
• Using the “MCG Skin” and “MCG Pose” properties in Studio
In IMVU Studio, you can select the MCG Skin as a layer on your avatar as well as a special MCG Pose to let you see those hard to reach areas that an avatar does not normally show off.
|MCG Skin Property|
|MCG Pose Property|
• How to ensure that MCG are met
It is important to test different scenarios as you are designing your product. It can be easiest to ensure that the MCG are met by hiding materials on your clothing with a black Opacity Map until you reveal your lowest skin composite layer.
Important things to keep in mind about the MCG