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Sell Outfits – No Software Required!

Anyone can sell outfits on IMVU!

Looking to share your style on IMVU? You can create and sell outfits right into the Catalog! This quick tutorial will walk you through the process, showing you how quick and easy it is. You can watch the above video tutorial, or read on!

If you happen not to have seen the insanely large title of this tutorial, you may not have heard the news: you can sell Outfits

Unlike other types of content creation in IMVU, making and selling an Outfit is really easy. So easy, in fact, that we have spent the better part of the day trying to bring happy Creators back down to Earth. You guys can really get some air when you’re happy.

The ‘Sell Outfits’ option occurs in your Outfits inventory in the IMVU Desktop application.

Two things might prevent you from selling an Outfit:

  1. If that particular collection of PIDs already exists and:
  2. If the Outfit contains products that are unbundleable.

We’ll go over all that in more detail. Now, let’s get started!

Outfit Inventory

To get to an Outfit Card, first open your Outfit Inventory by clicking the ‘hanger’ icon in the tool bar at the bottom of any 3D chat mode. You will, of course, need to populate your Outfit Inventory by making some Outfits. Hint. Hint. By hovering over an Outfit widget, you will see the ‘ i ‘ info icon appear. Click that icon to see the Outfit Card in all its glorious glory.

Outfit Card

You can still remove products, name, describe, delete and Save your local Outfit all you like.


The name and description you type into the Outfit Card is *not* brought over to the product info page. You will have to manually change the name and type in a description on that page if you want it.

If an outfit contains an AP product, then the Outfit is an AP Outfit. Otherwise, if it contains only GA items, then the Outfit is GA.


The top right button indicates whether or not an outfit can be sold as is. Convenient, right?

Picture Perfect

While you can always re-take the Outfit Picture for your local copy of an Outfit, the Outfit Picture you include at the time of submission is the picture that will show up in the Shop forever. It cannot be changed at a later date. So, make sure your Outfit Picture is the one you want before submitting.

When you’re ready, click ‘Sell’.


Say THAT ten times fast!

One of the reasons an Outfit may not be sold is if products contained in that Outfit have been marked as ‘unbundleable’. Bundleability is an option that IMVU gives Creators to choose whether or not to have their products included in other Creators’ bundles. This includes Outfits.

Other than reaching out to the Creator and asking her to allow bundleability, the only option you have available to you is to remove the offending product from the Outfit, Save, and try again.

Already For Sale

IMVU does not allow duplicate Outfits to be sold. If a particular collection of PIDs is already for sale in the Catalog, the Outfit card will let you know. It will also include a link to that Outfit’s product info page.

Sell the Outfit, already!

An Outfit can live in one of two categories: Female Outfits or Male Outfits. In the majority of cases, when you click ‘Sell’, the Card will know which Gender your Outfit is meant to be. In which case, you are meant to simply review and click the ‘Submit to Shop’ button. However, if the Card does not know which Gender your Outfit is, you must decide by clicking one of the buttons next to Female or Male.

Fixed Profit

Some people have a valid concern that making Outfits is SO easy that allowing the Outfit Creator to choose any arbitrary profit (like we do with most other product types) would be galactically unfair. We agree. To this end, we have capped the profit that an Outfit Creator can earn to be 100 credits. No more. No less.

Courteous reminder: IMVU retains the right to change the Profit, higher or lower, at its discretion.

Submission Fee

Just like any other product, it costs 500 credits to submit an Outfit.


When you click the ‘Submit to Shop’ button, you will be presented with a verification step. This is to make sure you understand that you will be charged 500 credits and that this charge is not reversible.

If you know that you will be charged this amount and don’t want to see the verification step, just click the ‘Do not show…” box in the bottom right.


When your Outfit is submitted to the Shop, the Card will show you the Success screen. This screen contains the Product ID number which is a link to your Outfit’s product info page should you wish to make any changes.

When an Outfit is submitted, its name and image are automatically generated so that it does not have to go through Peer Review.

Otherwise, just close the Card an you’re done. Easy, yes?

Product Info Page

Obviously, we procedurally generate the catalog image & name in order to ensure that neither violate the Virtual Goods Policy. You can edit the name, catalog image and/or description if you like but that will send your Outfit into Peer Review.

To change your outfit name, icon, or description, click “Edit Settings & Add HTML Description” at the bottom of the page.

You can upload your own image, customize the name, and add a plain text or HTML description to your page. Click Submit when you’re all set with your changes (this will not charge you again).

Additionally, we added a little icon prefix next to the Creator name so you can more easily see what kind of Bundle it is you’re looking at.

An Outfit Bundle’s contents cannot be edited once it has been submitted. This is to protect against bad actors doing mustache-twirling activities. If you do not like a particular Outfit after it has been submitted, you may hide that Outfit by clicking the small red circle in the bottom left-hand corner and submit a new one.


While a website Catalog page will be made for your Outfit bundle and people *can* purchase an Outfit from there, IMVU has focused on the purchase experience in the Shop in IMVU Application as that is where the majority of people purchase virtual goods.

Updated on November 13, 2018

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